Here is the basic guideline to be “Liked”- Likeable social media
Social media is now deeply rooted in people’s lives. Knowing the inevitability of social media in people’s lives, all marketers are trying to utilize social media as a business tool to drive sales of...
View ArticleBook Review: My Likes & Dislikes of “Likeable Social Media”
“Likeable Social Media” written by Dave Kerpen has been given a lot of thumbs up by “big guys” such as The New York Times and USA Today. According to the front cover, the book promises to teach you...
View ArticleAbsolutely Cognitively Connected
A year ago, a cousin of mine named Kimberly who works as a flight attendant was in the state of Washington for a night in between shifts. She was with a friend whose family owns a resort on the edge...
View ArticleThink Again
Social Media is Bullshit by B.J. Mendelson makes you think twice about the use of social media as a tool for marketing. On the surface, you can be easily convinced that social media is a useful...
View Article“Likeable Social Media” or “Branding Tools For Dummies”
Dave Kerpen’s Likeable Social Media is a crash course in the science of branding tools. From the beginning of the 18 Chapter how-to-guide, Kerpen identifies the importance of forging a “brand...
View ArticleKerpen’s “Likeable” Social Media
In Likeable Social Media, Dave Kerpen, who also owns a company of similar name (you can like it on facebook) compares online social media to one giant cocktail party. The mission of his book is to...
View ArticleGail’s Folly, or Why You Shouldn’t Be Learning About Social Media From Your...
By this time in January, I too could realistically achieve excellence and success in the realm of social media for my business. So says, at least, Gail Z. Martin, the “marketing expert and...
View ArticleLikeable Media, So Easy You Can Do It Yourself
Dave Kerpen, author of “Likeable” and CEO of Likeable Media, published a detailed exploration of a variety of companies’ social media presence as a way of guiding the struggling netizen to optimize...
View ArticleSocial Media Marketing for Dummies
Gail Z. Martin’s book 30 Days to Social Media Success promises to lead small business owners to social media marketing success. Martin promises that this book applies both to first time social media...
View Articlereasonably likeable social media
Dave Kerpen‘s Likeable Social Media claims to teach “How to Delight Your Customers, Create an Irresistable Brand, and Be Generally Amazing on Facebook (and other social networks),” and he might...
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